The weekly and monthly display of Cosmopolitan, the Sports Illustrated "Swimsuit" edition, or any pornographic magazines are often the concern of parents and pro-family supporters at retail checkout areas. So ADA president Bill Johnson says his organization’s campaign is designed to provide volunteer participants with some educational material helping to tailor an approach to speaking with local store managers.

The objective, he explains, is to keep those kinds of magazines away from high-visibility locations like the checkout counters.

"It’s best that these magazines not be sold at all," Johnson acknowledges, "but at the very least that we speak up and we speak out, and we speak for decency at the checkout counters."

An ID card and as many follow-up visits as it takes, help to fulfill what Johnson says is a Christian’s duty to identify with Christ and make a difference for the sake of decency — rather than just shop and keep silent at the place where we spend our money. The ADA president says he knows that much of the time, people are genuinely concerned — "yet they just go ahead and ... still buy their groceries and spend that money without even letting their voice be known," he laments.